01/20/2007

January 24 is Belly Laugh Day

My surname means "BELLY" in Dutch. The title of my university research project was (the German word for) "LAUGHTER". So you will understand what I mean when I say that the following announcement is right up my street: in case you hadn't already heard, next Wednesday, January 24, is BELLY LAUGH DAY!

 

Like most brilliant ideas, the concept is quite simple. The official press release invites you to "...celebrate the great gift of laughter. On Belly Laugh Day, January 24, at 1:24 p.m. (local time), smile, throw your arms in the air and laugh out loud. Join the Belly Laugh Bounce 'Round the World."

 

And remember, as the talking e-card invitation says: "Your laughter is contagious"...

 

You can read and download the entire press release here.

 

For full details, downloadable posters and articles about the benefits of laughter, see www.bellylaughday.com

 

Posted by graham | Permalink | 22:28 |  Facebook

01/10/2007

Marketing Wisdom for 2007

The fifth annual edition of this report makes fascinating reading, with 110 "real-life" stories and lessons learned sumbitted by MarketingSherpa readers. Download a free PDF copy of the 60-page report here.

Posted by graham | Permalink | 12:13 |  Facebook